How Much Does an Online Shop Cost in the UK?
An online shop costs more than a brochure site, which UK pricing data puts at £3,000 to £6,000 from an agency. On top of the build you pay a platform plan (Shopify starts at £19 a month billed yearly), card fees on every sale and ongoing maintenance. The number of products, integrations and custom features drives the build price more than anything else.
An online shop has more moving parts than a brochure website: a product catalogue, a basket and checkout, payments, delivery rates, VAT handling, stock, and emails to customers. Each of those is something to design, build and test, which is why shop quotes in the UK vary so much.
This guide sets out what is publicly known about UK shop costs, the platform and payment fees you will pay every month, and the scope decisions that move a quote. Every figure links to its source. None of them is a Hostlyx price.
What UK published data says about build cost
There is no good public survey of UK ecommerce build prices, so be wary of any single headline figure. What the published data does show:
| Item | Published UK figure | Source |
|---|---|---|
| Small business brochure site, agency | £3,000 to £6,000 | Whito, May 2026 |
| Small business brochure site, freelancer | £1,500 to £3,000 | Whito, May 2026 |
| Pay-monthly ecommerce package | £315 a month | RWD |
A shop costs more than the brochure bands above for the same supplier, because it carries everything a brochure site has plus the shop itself. How much more depends on the scope questions further down. Our guide to UK website costs explains the brochure bands in more detail.
Platform costs
Your platform is the software the shop runs on. The two common choices for UK small and medium shops are Shopify and WooCommerce.
Shopify is a hosted service with a monthly plan. Its UK pricing page, checked for this guide, lists:
| Shopify plan | Billed yearly | Billed monthly |
|---|---|---|
| Basic | £19 a month | £25 a month |
| Grow | £49 a month | £65 a month |
| Advanced | £259 a month | £344 a month |
| Plus | from £1,800 a month | not listed |
WooCommerce is a plugin for WordPress that you host yourself, so the cost shifts from a plan fee to hosting, paid extensions and maintenance. Both platforms charge for many add-ons through their app or extension stores, and those monthly subscriptions add up. For a side-by-side comparison, read Shopify vs WooCommerce for UK shops.
Payment fees on every sale
Card fees are a percentage plus a fixed amount per transaction, so they grow with your sales. Published UK rates, checked for this guide:
| Provider | UK card rate | Source |
|---|---|---|
| Stripe | 1.5% + 20p for standard UK cards; 2.8% + 20p for premium UK cards | Stripe UK pricing |
| WooPayments | 1.50% + £0.25, plus 2.00% for cards from outside the UK | WooPayments fees |
| Shopify Payments | 2% + 25p online on Basic, down to 1.5% + 25p on Advanced | Shopify UK pricing |
Shopify also adds its own transaction fee if you use a payment provider other than Shopify Payments: 2% on Basic, falling to 0.6% on Advanced, per the same pricing page. If you sell abroad, check international card and currency conversion fees, which Stripe lists at 3.15% + 20p for international cards, plus 2% where conversion applies.
What drives the build price
These are the questions that make one shop quote far higher than another:
- Number of products and variants. A small range entered by hand is a different job from thousands of products imported from a spreadsheet with sizes and colours.
- Who loads the products. Writing descriptions, editing photos and setting up variants takes time. Agree who does it.
- Design. A configured theme costs less than a bespoke design.
- Delivery rules. Flat rate is simple. Weight bands, postcode zones, click and collect or courier integration take longer.
- Integrations. Accounting software, stock systems, marketplaces, email marketing and courier labels each need setup and testing.
- Custom features. Product configurators, trade accounts, subscriptions or bundles usually mean custom work or paid apps.
- Migration. Moving products, customers and order history from an old shop, with redirects so search rankings carry over.
- Content and SEO. Category pages written for search, structured data and a launch plan.
UK points to cover in the scope
- VAT shown correctly on prices and invoices, if you are VAT-registered.
- Company details on the site where the law requires them; GOV.UK lists what a limited company must show on its website and stationery.
- Terms of sale, returns and delivery information pages.
- A privacy notice and cookie controls that match the tracking you use.
- Delivery options and prices for the UK, and for abroad if you ship there.
- Payment methods your customers expect, including wallets such as Apple Pay and Google Pay if your provider supports them.
Ways to keep the build cost down
A smaller first version is usually the cheapest route to a working shop. Ideas that cut cost without hurting sales:
- Launch with a configured theme and spend the design budget on the home page, category pages and product page template, which customers see most.
- Prepare product data yourself in a spreadsheet with names, prices, variants, weights and descriptions, so the developer imports it rather than types it.
- Start with simple delivery rates, then add zones or courier integrations once you know where orders come from.
- Use the platform’s own features first. Many paid apps duplicate something the platform already does, and each one adds a monthly fee.
- Phase the integrations. Connect accounting and stock software in a second stage, after launch, when you know what the shop needs.
- Write the key pages early. Delivery, returns and contact pages often hold up a launch because no one has written them.
Each of these moves work from the build into a later phase or to your own team. Agree which items are phase two in writing, so the first quote stays fixed.
Running costs after launch
| Cost | Paid to | How it is charged |
|---|---|---|
| Platform plan or hosting | Shopify, or your host for WooCommerce | Monthly or yearly |
| Card fees | Your payment provider | Per transaction |
| Apps, plugins and extensions | Their developers | Usually monthly or yearly |
| Domain renewal | Your registrar | Yearly |
| Maintenance and changes | You, or your developer | Hourly or a monthly plan |
| Marketing | Google, Meta, your agency | Ad spend plus fees |
Ask for a three-year total from each supplier, built from these lines, so you compare like with like. Our ecommerce development service quotes this way.
How Hostlyx quotes for online shops
Hostlyx is a Zorixo Services company. Our delivery team is in Bengaluru, India, and UK customers are invoiced in GBP by Zorixo Ventures Ltd, a UK company, through Stripe. We build on Shopify and WooCommerce, set up payments, delivery rules and product data, and host WooCommerce shops on cPanel. Our Shopify and ecommerce website design page shows what is included.
If you want a number for your shop rather than a market band, send us your product count, platform preference and integrations and we will reply with a fixed written quote in GBP, with the scope and running costs set out in full.